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WBZ-TV

WBZ (CBS)
Slogan: (Unknown)
Boston, Massachusetts
Channel 4
Digital channel 30
Owner Viacom
Founded 1948
Signal Radius Greater Boston, southern New Hampshire, northern Rhode Island, northeastern Connecticut
Callsign Meaning Unknown
Former Affiliations NBC
Former Callsigns None
www.cbs4boston.com

WBZ-TV is the CBS television affiliate serving the Boston television market. Its transmitters are located in Needham, Massachusetts while the studios are located in the Allston/Brighton neighborhood of Boston. It is one of six local Boston TV stations seen in Canada on the Bell ExpressVu satellite provider.

WBZ-TV was the first television station in New England when it signed on in 1948. After being an NBC affiliate since the beginning, it switched to CBS when the Westinghouse corporation bought that network in 1996. It has not had the same degree of success as its radio counterpart as the station is currently the lowest-rated of the Boston "big 3" affiliates.

With somewhat of an identity crisis while being the lowest rated station, it changed its news and station branding continuously, from "Eyewitness News" to "WBZ News 4" to "News 4 New England" to "WBZ 4 News". At last, on February 1, 2004, WBZ changed its station branding and logo to the current CBS 4 identity.

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07-14-2008 23:18:10
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